About New Vision


Dominick Edwards, CEO & Founder
Extensive credit union experience:
-Vice President IBM Credit Union, Poughkeepsie, NY
-Vice President  Board of Directors, Southern California Central Credit Union (now E-Central CU, Pasadena, CA
-AFTECH/Fiserv -Sr. VP Sales and Marketing Western Region 1998 - 2004
-Started New Vision - January 2004

New Vision's Software products serve more than 350 credit unions and community banks nationwide including many of the top 100 credit unions

Our mission is to establish new and innovative products that use current technology to deliver reliable and proven products.  We continue to refine and update our products to keep pace with changing technology and market requirements.

Service and support are the "Hallmark" of New Vision. We understand and have over 30 years experience managing the issues of successful marketing to expand and enhance the bottom line of credit unions.

SEGManager is a powerful marketing/sales, financial tracking, and report generation program that help users improve, manage and grow their businesses. Custom software design and programming are also available at New Vision. We develop and build software programs based on your specific requirements.

Why SEGManager is Different

New Vision’s philosophy regarding the design of its SEGManager product is based on the actual user experience with the software.  Sales and marketing executives try to avoid working with a product that is difficult and time consuming to use.  They want to focus on their customers and prospects in an efficient and timely manner.  They want to easily track activities, campaigns, sales opportunities, calendars, etc. Most important, they want to be able to easily get valuable information out of the program to help them do their jobs better, smarter and faster.

“Ease of Use” is an often over used term in describing software programs.  The reality is just the opposite for many CRM software packages.  When you have software that has features you may never use, the possibility to experience problems becomes inevitable.  That’s why many of these so called “complete” packages end up as "credenza ware", you know, that big book or box that sits on the credenza behind you.

The primary goal in developing SEGManager was to make it easy to use, comprehensive and inexpensive.  In other words, give business development executives a tool they could use "right out of the box" without the need for a steep learning curve or a CRM guru to manage the software. 

When you purchase SEGManager, you can start using it immediately.  Installation takes less than five minutes. If you have a spreadsheet with your SEG information, New Vision can import your data to get you up and running quickly.  Imagine a database you can use right away without having to enter your information from scratch.  In addition to importing your information, New Vision will provide online training to help get you started quickly.  Try that with any other CRM provider.

Here's something else you won't find with other vendors, personalized support from a support staff that knows the credit union industry and business development operations.  Our staff understands the challenges you face every day managing your SEG's. 

If you're using a simple spreadsheet or complicated CRM package, you owe it to yourself to see how SEGManager can help you achieve your credit union's business development goals and objectives.  You can request a demonstration webinar exclusively for you at your convenience. 

What Our Customers Think of SEGManager